PHOTO TALK
Prepared by the staff of Marshall’s Camera
Auburndale, Florida -A10


So you are taking pictures of all your life’s events. Make sure that your descendants are not looking at nameless ancestors. Label all your pictures thoroughly.


QUESTION: The place where I get my pictures processed went out of business. I am trying to find another place that I can trust to do a good job in making my pictures. How do I find that magic place for film processing?
ANSWER: Owning a good camera and knowing how to use it is most important to a good photographer. However, if film is used, a good processing lab is just as important for the creation of good pictures. Poor processing will create poor pictures no matter how good the camera or photographer might be.
There is no magic recipe for finding a good place to have your film processed. First check with your friends to see what places have made a favorable impression on them. Next, buy a number of twelve exposure rolls of the film that you most often use. Take outdoor and indoor pictures of the same set of subjects under similar conditions on each roll of film and leave one roll at each place that you have decided to test. As soon as you receive each roll back mark the date, place of processing, and negative number on the back of each print for that roll of film. After all the rolls that you have decided to use are processed divide the prints up into two stacks, one indoor scenes and the other outdoor scenes. Now thoroughly shuffle the pictures within each stack so that they are randomly arranged. Now pick the best ten percent and the worse ten percent of the prints with regard to color and density (light or dark tones) from the outdoor and also the indoor stack. Does this tell you which processor to use? Notice that I did not promise that this would be an easy task. To make the job easier (and possibly less expensive) you might try to convince a friend or friends to collaborate with you.
If you find that one place is superior to the others then try several more rolls to determine if the quality is consistently good or does it vary due to such things as personnel changes. Although it is tempting, do not let price be the most important factor here. If the prices are the lowest

what is being slighted to cut the cost of production? Of course there is the possibility of becoming so obsessed with finding a good processor that one no longer has the time to take meaningful pictures. One added note: At the moment Marshall’s Camera does not offer film processing.
QUESTION: A friend of mine has a digital camera and she is always complaining about her batteries going dead when she needs to use the camera. If I buy a digital camera how can I avoid the dying battery problem?
ANSWER: Because digital cameras are electronic devices throughout they do have a huge appetite for electrical energy. However each new generation of digital cameras requires less battery power than the previous generation. With that bit of hope present on the horizon let us examine the digital camera battery problem in general.
The less expensive digital cameras generally use AA batteries. This is good because a set of four nickel-metal-hydride (NMH) AA batteries and charger cost less than twenty dollars. A set of NMH AA batteries without charger cost between ten and thirteen dollars depending on capacity. With the charger and batteries so low in price the heavy drain on the batteries by a digital camera is of little consequence. That is because one only needs to have enough charged batteries on hand to meet the demands of any picture taking occasion.
If your digital camera does not use AA batteries then things can be a bit more difficult. A well prepared photographer should always have an extra fresh battery or set of fresh batteries no matter what kind of camera is to be used. If only one extra battery or set of extra batteries is available then certain economies of battery use can be practiced.
Most digital cameras have a LCD viewing screen which is used frequently to compose the picture and then review the captured photograph. The operation of the viewing screen is one of the greatest drains on the battery. If the use of this screen is reduced or omitted the picture-taking capacity of the batteries will be greatly extended. Also the use of a card reader will mean that the batteries no longer are needed for picture transfer from the camera to the computer. Good luck with your batteries.
Look for the course Beginning Photography on our website: MarshallsCamera.com

Copyright 2004 by Marshall Ledbetter